As Printed in the Detroit Jewish News August 16 • 2012 41 www.TheJewishNews.com
UpTo, a calendar-sharing iPhone app with its home based in the M@dison building here in Detroit, has been and will continue to get impressive media attention. With recent write-ups in TechCrunch, Mashable, CNN, CNBC, CBS, the Detroit Free Press and the JN, it has begun to make a dent in the crowded “geo-location /check-in” world. But this is not a geo-location app.
Unlike those apps, which state your location and/or event while you are there at the moment, UpTo allows you to share calendar events that you want made public to your network in advance. It’s a great way to let people know about and invite friends to upcoming nonprofit events, networking, concerts, etc. The app takes a proactive approach and gives your network time to decide if they want “in” on your fun.
A few weeks ago, I downloaded the app. Like most social apps today, it asked me if I wanted to invite friends from Facebook and/or my address book. I tried to do both. But every time I tried, the program would freeze. I even deleted the app and re-installed it on my phone a few times, but it still didn’t work. Disappointed, I did what a lot of social media users do. I tweeted “R u using the #upto app? Ive installed & uninstalled it twice & it keeps freezing & not loading my contacts … Anyone troubleshoot this yet?”
Read more at Benji’s Wold of Projects A High Five for Up To – | Benji’s World of Projects.